Nike - Air Max (Instagram Story)
Role: Motion Graphics, Illustration/Asset Creation, Creative Direction
Software Used: After Effects, Photoshop, Illustrator
Client: Nike (London)
I collaborated directly with the Nike London Social team to craft a distinctive 2D motion graphic for their Instagram story promoting the re release of Nike Airmaxs vintage colorways. The challenge was to deliver this within a one-working-day turnaround. To meet both the deadline and the client's standards, I opted for a method that involved utilizing 2D illustrations to simulate a 3D model of the shoe. This approach proved to be the most efficient way for me to achieve the desired stylized outcome within the given timeframe.